What she did is NOT right...and her apology isn't much good, either.  But I'm getting ahead of m'self.


Someone didn't get the memo, so, if you're new to the world, here's some important information.  There's this thing called the Internet Machine.  It can make or ruin a reputation in less than 24 hours.  So, that rude stuff you used to do when you thought no one was looking?  Yeah...someone is ALWAYS looking now.

If you're in the media, you should especially be aware of this, but ESPN reporter Britt McHenry must have missed that day in Reputation 101.  A video of her berating a towing company clerk went viral and she's been suspended by ESPN.  You can see the video below, but careful, it is NOT safe for work.  

Check out her apology, "In an intense and stressful moment, I allowed my emotions to get the best of me and said some insulting and regrettable things.  As frustrated as I was, I should always choose to be respectful and take the high road. I am so sorry for my actions and will learn from this mistake."

I'm impressed she actually said, "I am so sorry". A lot of times you get a 'non-pology", but she really did apologize.  It woulda been even better if she'd not explained why she did it.  Just repent and really do your best to NOT do it again.  (A great blogger wrote about that idea here.)

So here's my question...have you ever had to deal with a customer like this? What'd you do?

This is the video...but it is NOT SAFE FOR WORK!