Halloween Express Is Now Open in Rochester
Have you even started thinking about Halloween yet? I'm trying my best to hold on to summer, but I know a lot of people who love spooky season and are already thinking about costumes, decorations, and parties.
Nearly 75% of Americans participate in Halloween, and nearly half have already started shopping, according to the National Retail Federation. Halloween spending is projected to reach an all-time high of $13.1 billion, up from $11.6 billion last year, with the average person spending $114.45.
What Halloween Costumes Will Be Popular in 2026?
Costumes like witches, vampires, ghosts, skeletons, pirates, princesses, and superheroes will always be popular, but blockbuster movie costumes are expected to be huge this year.
Think Elphaba and Glinda from Wicked, or Miranda Priestly from The Devil Wears Prada, or looks inspired by Matt Damon and Zendaya in The Odyssey.
Halloween Express Opens in Rochester, MN
The company says it offers the "largest selection of Halloween merchandise available anywhere."
There isn't a huge sign to catch your attention from the road, but the seasonal pop-up has taken over the space at 122 17th Ave NW in Rochester, right inside the Miracle Mile Shopping Center off Highway 52.
Inside, they've set up racks filled with pretty much every style of costume you can think of. They have everything from scary and funny to looks pulled straight from popular movies and TV shows.
The store is also stocked with accessories, makeup, and a full lineup of indoor and outdoor decorations for anyone looking to gear up for October.
11 Haunted Minnesota Hotels You Can Stay At
Gallery Credit: Lauren Wells
