If you've ever bought makeup or walked into a mall, there is a pretty good chance that you've seen a Sephora store.  Sales in the United States started in 1999 with Sephora.com and now offers over 300 brands online and in stores.  But the next time you walk inside one of its retail storefronts, you might notice a few new upgrades.

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Sephora Announces New Changes To All Stores, Including 6 in Minnesota

If you've ever got a question about makeup, the YouTube tutorials and videos from Sephora are amazing.  I was just talking on my show the other day about how a makeup video helped me realize why my gel eyeliner wasn't working.  Turns out, I was trying to use the smudge end and didn't even know about the cap on the other end until I watched a video.  I know.  Genius.

Obviously, I'm not the super girly-girly type.  I grew up in the 80s and 90s where we put Sun In on our hair to make it blonde and we used baby oil to get tan.  Seventeen magazine was how we got the latest makeup tips and blue eyeshadow was also the only choice.  Well, from the photos of us back then, it appears it was the only choice.

Teens today are spoiled because of stores like Sephora.  And thanks to a few new upgrades, you'll probably spend even more money when you shop there.

Photo by Boxed Water Is Better on Unsplash
Photo by Boxed Water Is Better on Unsplash
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What To Expect With The New Changes At Sephora

Over the next 5 years, a new look is evolving at Sephora stores across the United States and a ton of cash is making it happen.   According to Chain Store Age, here are a few things that you'll notice:

  • Mobile checkouts
  • More modular fixtures
  • Beauty studio that is away from the windows and with great lighting
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Where Are The Sephora Stores in Minnesota?

Just a few years ago, Kohl's and Sephora teamed up and announced that the popular beauty store would be inside 400 Kohl's locations.  You could also spot the familiar black and white Sephora logo in J.C. Penney stores.  But Minnesota has several stand alone Sephora stores as well.

Here's where you can find a Sephora store in Minnesota:

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