The American Red Cross urgently needs your help to make up a donation shortfall caused by hundreds of blood drives canceling across the U.S. due to the extreme winter weather we had the past couple of weeks.   During that extreme weather, the American Red Cross was there for patients who still needed transfusions because generous blood and platelet donors gave in the weeks prior.  Now the Red Cross needs your help to make up for a donation shortfall.   Please visit or call 1-800-RED CROSS today to learn more and find a blood donor opportunity near you.